Email is often said to be one of the most profitable marketing channels for online business. All the more reason to make sure that you choose the right platform. So before I begin the full ActiveCampaign review I want to provide a little context… The Old Days of List Based Email Marketing Autoresponders Traditional email […]
Email Marketing is one of the best ways to directly reach a consumer online. There have been many challengers over the years, most notably Social Media, but email refuses to die. As such it is one of the most powerful tools in the modern marketers arsenal and when paired with marketing automation tools those powers can be amplified.
In this section we look at the best practices that have evolved in email marketing, the best tools for sending mass emails, and the latest tactics and development tricks for creating more engaging emails.
Tags are one of the most powerful tools in marketing automation software such as ActiveCampaign. They bring key Contract Relationship Management (CRM) benefits to email marketing. To really take advantage and feel the benefits it pays to plan and develop a full tagging strategy. I, like many, started out using email marketing list based software such as Aweber. Over time
Facebook can be a powerful tool for building an audience online and a recent update may have just bought things back to the “Good Ol’ Days”. If you had a Facebook page several years ago you probably remember when you could drive ads straight to a newsletter subscription on your app on your page. It
Two Week Update: Originally this experiment only shared the first idea in this blog post and people would have to contact the paywall email to get the last four or five ideas. During the last two weeks I had two contacts and none paid for the full content after the initial mail. There are many
There is no doubt that building an email marketing list for your business is still one of the most effective ways to communicate online. If you don’t have one for your business then you need to see this!
Two-Step Optin Forms allow you to grow your email marketing list faster by practically removing the risk for your prospects whilst increasing commitment.
However your membership site is set up you need to be generating leads for your business and the most popular way online is by capturing email addresses. There are many ways to collect email leads but one way is by capturing leads from the free pages you are already offering on your site.
In this OptinSkin review video you will see how you can easily set up integrate beautiful optin forms to your site in less than 15 minutes.