When sharing content online you won’t always want to be using the full url of a website. That’s why if you have any social media profiles at all it’s likely you’ve come across a link that looks something like this: http://tinyurl.com/m8elgew These links are usually set up through a third party site where you simply …
Marketing is often described as the process of getting the right product, to the right person, at the right time. When we all lived and shopped locally this process was a lot simpler but in a globally connected economy the act of marketing seems to change almost daily.
In this section we explore modern marketing methods and strategies, as well as analysing existing campaigns to reveal what is working right now.